The biggest trap in the website world are site builder website design sites that let you build your own custom website using an array of GUI interfaces.
These companies don't use their own tools to design and build their website, why is it supposed to be good enough for you?
The truth is, you don't know what you don't know and these companies are taking advantage of that fact.
While website design is not rocket science, there are a myriad of things you need to know to build an effective website.
At Gulfmoon.com in Pensacola, Florida, we believe that rock solid website design and simple elegance yields the best results. It also keeps prices very affordable.
Pensacola Website Design: Getting a website for your company should be simple. In its simplist terms, website creation is deciding how to convey information in an online accessible format that your customers will find useful and informative. A website can be a single page or contain hundreds of documents that will explain who you are and what you do.
Simpler is usually better though and herein lies a conundrum. While it important to be concise and to the point with your website visitors, it helps to be verbose when you consider the SEO aspect of your website design.
Luckily, there is a way to achieve both goals. The information contained in a trifold brochure usually is plenty for your customers. Additionally, a handful of words associated with right images really drives your point home to the customer. The information contained in a medium size pamphlet is better for the search engines. The search engines cannot understand images and so they really need everything spelled out.
Achieving both goals is a matter of subordinating the SEO content where the search engines can find it but it is not so obvious to the website visitor.
Multiple Domain Names: It is a great way to test the benefits of your advertising dollars. For example: Lets say you have an ad in three different magazines. Instead of listing your website name in all three magazines, list a unique website name in each ad. Of course all three website names will funnel into your main website, but you will be able to collect metrics along the way. If one website advertisement is generating 30 visits, the second generating 100 visits, and the third only 6 visits then you know the advertising in the third magazine is not working.
Another website design approach would be to run three unique website ads in the same magazine. Use the metrics collected here to help you determine which ad format works the best.
Versatile Website Design: When I first started programming and developing online applications, the target audience was very vanilla. The customer had a 24 line monitor with 80 columns per line. The application software painted the screen for the user and that was that. Today, things are far more complex. The only thing you can control is the content your customer will see. They determine how it will be presented by the browser they use and the device they choose to access it. So you need a universal website design that will render well on smart phones, tablets, laptops and even big screen TVs. Additionally the user often has a choice of browser they will use. This can include Chrome, Internet Explorer, FireFox, and Opera. With all of these variables you need to ensure that your website codes conforms to the highest standards possible.
Need more Pensacola website design support? Visit Gulfwebs.com to learn more.
|Gulfmoon.com Website Designs Serves Northwest Florida (Gulf Breeze, Pensacola, Cantonment, Navarre, Century, Pace, Milton, Perdido) and Southern Alabama (Gulf Shores, Mobile, Foley, Fairhope, Spanish Fort, Gulf Shores). We can provide our services online and via phone anywhere in the United States or World.|
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